Just a week or so ago I read a post about school children drinking PRIME Energy for lunch and wanted to share an important message for parents: Caffeine is not for children!
“There is currently an FDA investigation launched in July into Prime’s marketing/targeting children on social media. Since Prime is new, I fear most parents aren’t aware of how much caffeine it contains” stated Basheerah Enahora, Assistant Professor, Nutrition Education & Behavior Specialist at NC State University.
Prime drinks contain 200mg of caffeine, which is about two cups of brewed coffee. Pediatricians recommend children under age 12 avoid caffeine completely and older consume up to 100mg per day. How do you know what is in packaged food and beverages? Read NUTRITION FACTS labels to know what you and your children are purchasing and ultimately consuming.
What is caffeine?
Caffeine is a compound found naturally in some plants and added to food, drinks, and supplements, and it works by stimulating the brain. It is considered to be in the psychostimulant group of substances, which is any substance with mood-enhancing and stimulant properties. They increase activity in the body’s nervous system. Substances such as cocaine, methamphetamines, epinephrine, nicotine, and many ADHD medications, known as amphetamines, also fall into this category.
For about 85% of adults, caffeine gets us up and moving (and keeps us moving) through the day. We don’t think much about consuming several cups of coffee or a Red Bull now and then. Many studies have been performed to examine the safest levels of daily caffeine consumption for adults, but what about youth? Observations in the schools show that youth are consuming increasing amounts of caffeine and think nothing about it. Most of the caffeinated beverages they are chugging are also packed full of sugar. The two of these together make a dangerous combination.
Sodas are no longer an issue – it’s energy drinks. There’s a new one in particular that is being marketed to the younger demographic through social media, Logan Paul x KSI’s PRIME Hydration Drink. With flavors matching popular popsicles and fruits and having the caffeine equivalent to six cans of Coca-Cola or two Red Bulls, these popular drinks are starting to draw the attention of parents, school officials, and doctors.
Check out why the FDA has been asked to investigate PRIME energy drinks:- Schools in other states are prohibiting the drinks during school hours.
- According to the label Prime Hydration drinks shouldn’t be consumed by children under 15 years old. Prime Energy drinks shouldn’t be consumed by children under 18 years old.
- Prime hydration is sugar-free but uses sucralose and acesulfame as sugar substitutes, which are known to have a laxative effect. The amounts in these drinks can have a laxative effect on children, but not in adults.
- CAFFEINE: Prime Energy contains over 200mg of caffeine per can. 12-18 year old youth should limit to 100mg of caffeine per day
- Side effects of too much Caffeine: anxiety, dehydration, diarrhea, heart palpations, high blood pressure, insomnia, jitters, nausea, and restlessness.
So what should we serve children to drink?
We encourage water and 100% juice and milk consumption for children, youth and adults every day.
With no added sugar and virtually no calories, fruit infused water has become a popular way to increase water intake. There are many health benefits of drinking infused water including appetite control, hydration, immune defense, heartburn prevention, blood sugar regulation, and weight management. By infusing water, we enhance the flavor and enjoy consuming more water.
As in any food or beverage preparation, do not forget to wash your hands with soap and water before handling the food. Before preparing your infused water always wash your produce under cold water to remove any dirt. Never use soap or detergent to wash produce and cut away any damaged or bruised areas on the produce. Finally, store leftover fresh-cut items in the refrigerator for best quality and food safety measures. Infused water could be served immediately after it is mixed, but it will not have the maximum amount of flavor. To boost flavor infusion you may want to squeeze or macerate the produce as you place it in the water. It is recommended that the Infused Water is chilled in the refrigerator from 30 minutes to overnight for optimum flavor.
This recipe for Cucumber Citrus Water will give you a trace of nutrients from the fruits but will be enticing to your sight and taste.
Cucumber Citrus Water serves 8